Blog

What is AB Testing?

The worlds of digital marketing and web design employ various tactics designed to meet and exceed conversion goals. Formulating innovative marketing strategies and ideas will only take your business so far. Analyzing and assessing every detail of your business’s website will lead to insights that will drive user traffic, customer acquisitions, purchases, or whatever your […]
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2018 ACE Awards: D4 is Finalist in Best in Print

The ACE Awards, hosted by the Reno-Tahoe chapter of the American Marketing Association (AMA), celebrates the best in design, marketing, public relations, and communications each year. The 2018 award season blessed D4 Advanced Media with two nominations: Best in Print and Best in Web. Our Best in Print submission made it to the final round, […]
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D4 Launches Western Surgical Group Website!

We are excited to announce the launch of the Western Surgical Group website! The scope of the project included an entirely new website design; slight rebranding; search engine optimization (SEO); mobile optimization; and restructured physician biography, diagnoses/procedures, and surgical specialty pages. Western Surgical Group, founded in 1996, is a top-tier medical/surgical practice in Reno, Nevada. Using cutting edge, […]
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Parallax Web Pages: The Pros and Cons

Even if you haven’t heard of parallax web pages, you’ve probably come across them before. Parallax effect refers to the way a website’s background is displayed in comparison to the foreground. This style of web design has become very popular in the recent years. To many, it presents a modern, contemporary feel that makes any […]
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10 Ways to Automate Your Website with API Integrations

As an extension of technology and the internet, your website can be made to execute and simplify business practices. This execution can happen through the automation of your website using API Integrations. API Integration involves connecting multiple online applications to perform actions when a trigger event occurs.
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D4 Special Project: Capture Footage of Solar Eclipse from 10,000 ft.

Recently, D4 Advanced Media partnered with Vertical Explorers to launch a weather balloon into the upper atmosphere to obtain footage of the August 21st solar eclipse. The balloon took off carrying ten on-board GoPros and tracking/transmission devices. Lifting off from Garden Valley Idaho at 10:47am MDT, the intrepid capsule climbed into the sky, gathering amazing […]
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D4 to Launch Research Capsule into Upper Atmosphere to Record Solar Eclipse

FOR IMMEDIATE RELEASE AUGUST 18, 2017 D4 Advanced Media Announces Partnership with Vertical Explorers to Launch Research Capsule into Upper Atmosphere to Record Solar Eclipse Reno, Nevada – D4 Advanced Media today announced a partnership with Vertical Explorers to sponsor and provide cameras for the deployment of HAB3 – Solar Explorer, a high altitude balloon […]
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SEM vs. SEO, What’s the Difference?

In the digital marketing and design realm the terms SEO and SEM are used frequently within the office, with our clients, and are the driving forces behind successful campaigns, but what do they mean? SEM and SEO are similar, but they reach campaign goals in different ways. SEO, or Search Engine Optimization, is the process […]
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