D4 News

D4 Advanced Media on Northern Nevada Business Weekly

D4 Founder John Dunlap Featured Article in Northern Nevada Business Weekly

March 4, 2020 | Category: D4 News, Digital Marketing, Featured Posts, Internet & Marketing Trends

Re-post of the newspaper article by Roedel, Kaleb M. “Growing marketing firm to fill more jobs in 2020.” Northern Nevada Business Weekly 4 March 2020: 5. Print. John Dunlap felt in over his head. By 1999, the Sacramento native had already cut his teeth designing Flash-based websites for various entities, primarily law firms and […]

D4 Guns Receives Award From GunBroker.com

January 28, 2020 | Category: D4 News

RENO, NV – (JAN 27, 2020) – Locally owned D4 Guns, a subsidiary of D4 Advanced Media, has been recognized as a top 100 seller on GunBroker.com and received the official award at the National Shooting Sports Foundation’s Shot Show in Las Vegas. “We’re excited about receiving this award,” said John Dunlap, President, and Founder […]

Blog Format Best Practices

April 30, 2019 | Category: Content Marketing, D4 News, SEO

Writing a blog post can be daunting, and regularly maintaining a whole blog can be even more so. Here at D4 Advanced Media, we maintain a successful blog for our own site as well as blogs for many of our clients. In this article, we discuss blog format best practices including readability considerations, sentence and […]

Does Your Site Have Too Many WP Plugins?

April 6, 2019 | Category: D4 News, Web Design, Website Maintenance & Security

Forward-thinking businessowners carefully decide which plugins to include on their website, and when they don’t know, they hire D4 Advanced Media. Plugins are pieces of software that enhance or bring new functionality to a website. The “plug-in” aspect denotes that the user is augmenting the base code of the site instead of rewriting it. In […]

Wilderness Forestry Benefits from Local SEO and Web Design

April 5, 2019 | Category: Branding, Content Marketing, D4 News, Latest Design Project, SEO, Web Design

Wilderness Forestry reached out to us at D4 Advanced Media at the end of 2018 to create a unique website design that features their services and promotes the substantial work they do for Nevadans and Californians. They also hired us to write SEO-driven copy for the website. Who Is Wilderness Forestry? Wes Hansen founded Wilderness […]

D4AM Delivers Next-Level Web Design to Four Peaks

April 5, 2019 | Category: Branding, D4 News, Latest Design Project, Web Design

D4 built a new website for Four Peaks Performance that highlights their elegant, yet simple brand messaging: to drive positive change for companies. Who Is Four Peaks Performance? Four Peaks Performance are forward-thinking project managers. They help companies change through teaching, leading and doing. They employ the classic, time-proven coaching model (Explain, Demonstrate, Observe, Improve) coupled […]

Results-Driven Marketing Strategy for Access Event Solutions

April 5, 2019 | Category: D4 News, Internet Marketing, Marketing Strategy

Access Event Solutions reached out to D4 Advanced Media to help them expand their online presence through internet marketing including a detailed marketing strategy. As their business grew, they sought opportunities to better their competitive advantages and value communication to prospective clients. Who Is Access Event Solutions? Access Event Solutions (AES) is a graphic design company […]

D4AM Upgraded Its Server Infrastructure!

April 5, 2019 | Category: D4 News

We’re proud to report that we upgraded our D4 Advanced Media server infrastructure by using superior hardware. In this article we discuss what server infrastructure is and how we’re using our upgrades to do better work for our clients. What Is Server Infrastructure? It’s the glue that holds every digital presence together. It includes physical […]

When It Gets Difficult to Spot Digital Threats, It’s Time to Upgrade Website Security

April 5, 2019 | Category: D4 News, Website Maintenance & Security

Anyone else catch John Oliver’s recent special on Robocalls? In the special Oliver details the ease at which bad actors can leverage technology to manipulate businesses and members of the public. The broadcast cited one interview in which the guest was able to disguise his phone number as the phone number of the interviewer. The guest […]

D4AM Helps Clients Leverage Google My Business Data

March 20, 2019 | Category: Branding, D4 News, Digital Marketing, Internet & Marketing Trends, SEO, Trendspotter | Tags: Google My Business Management

Savvy businesses invest in digital marketing, and when they don’t have the know-how to do so internally, they ask for outside help. At the heart of digital marketing and search engine optimization is a strong presence on Google. Becoming more visible on Google is the fastest and surest path to increasing sales. In order to increase your visibility […]

How Much Organic Traffic Can Content Marketing Generate?

February 25, 2019 | Category: Content Marketing, D4 News, Digital Marketing, Trendspotter

We at D4 Advanced Media produce razor-sharp, results-driven content marketing. In this article we look at the relationship between great content and organic traffic growth through the lens of content-juggernaut, TransferWise.

Seniors and Technology: Tips On Navigating the Digital World

February 11, 2019 | Category: Branding, D4 News, Digital Marketing, Graphic Design, Web Design, Website Maintenance & Security

The World Wide Web was invented in 1989, and every year since then our lives have become increasingly interwoven with the internet. Businesses that used to operate exclusively in the brick and mortar world are now largely compelled to develop some sort of digital presence if they want to grow their sales. Social media platforms, […]

Get to Know Your Google Analytics Report: Referrals

January 29, 2019 | Category: D4 News, Digital Marketing, Internet & Marketing Trends, SEO

Data analysis is a critical component of digital marketing. Many successful companies exert great effort to measure if their marketing efforts are delivering the results they seek. How do in-house and agency marketers measure their KPIs (key performance indicators)? One of the most useful tools at the disposal of marketers is Google Analytics. We at […]

Can D4AM Compete with Drag & Drop Web Design?

January 17, 2019 | Category: D4 News, Web Design

We at D4 Advanced Media can do some incredible things for our clients using various CMS’s (content management systems). We are CMS pros with WordPress, Weebly, Magento and more. We tackle databases, dynamically populated content, ecommerce, mobile optimization and more with expedience and ease. Drag & Drop website builders such as Wix offer some attractive […]

WordPress 5.0 and the Gutenberg “Block” Editor

December 26, 2018 | Category: D4 News, Trendspotter

We at D4 Advanced Media can do some incredible things for our clients using CMS’s (content management systems) of various types. That said, we, like many digital content producers, prefer to use WordPress for most sites. WordPress has long been known for its user- friendly page and post creation. WordPress hopes to build on its […]

2019 Budget Planning: Room for Digital Marketing?

November 17, 2018 | Category: D4 News, Digital Marketing

As Q4 of 2018 comes to a close, companies large and small are planning their 2019 budgets. Savvy business owners will invest a portion of 2018’s revenue back into the business during 2019. Companies are now deciding how much to spend on search engine marketing, online video, social media content management, social media advertising, paid […]

When Effective Branding Meets Mouthwatering BBQ

November 13, 2018 | Category: Branding, D4 News, Graphic Design, Web Design

When you combine award-winning website design, print design, and logo design with mouthwatering BBQ – you get noticed. In this case, it was edible Reno-Tahoe that took notice. They published an article in their most recent issue that details how the Ferencik’s of Butcher’s Kitchen Char-B-Que got their start. After edible Reno-Tahoe learned about the […]

Reno Web Design Grabs Google’s Attention

September 24, 2018 | Category: D4 News, Web Design

When you combine award-winning website development with award-winning skis – you get noticed. In this case, it was Google that took notice. They developed a promotional video detailing how their products, coupled with a finely tuned website, helped a couple ski-makers turn their small, local business into one of the most forward-thinking ski manufacturers in […]

D4 Advanced Media Hired for Redesign and Development of the Nevada PERS Website

September 20, 2018 | Category: D4 News, Featured Posts

The Nevada Public Employee’s Retirement System, better known as Nevada PERS, has contracted D4 Advanced Media for the first phase of the redesign and development of the Nevada PERS website. Nevada PERS is a tax-qualified defined benefit plan created by the Nevada Legislature in 1947 to provide a reasonable base income to qualified employees who […]

Reno Web Developer Spotlight: Stephanie Kendziorski

September 10, 2018 | Category: D4 News, Graphic Design, Web Design

D4 Advanced Media can do a lot to grow your business. We produce industry-leading web design, graphic design, search engine optimization, and internet marketing strategies for trendsetting businesses. One of the ways we deliver such outstanding results for our clients is by employing some of the most talented professionals in northern Nevada. Today, we get […]

Award-Winning Web Design for Nevada Mining Industry

August 24, 2018 | Category: D4 News, Web Design

Near the tail end of 2017, D4 Advanced Media launched the redesign of the Nevada Mining Association’s website. We nearly brought home gold at the 2017 ACE Awards for best website design for this project. Our talented team of web developers created custom features for the site with highlights including a “Careers in Mining” platform, […]

Invest in Website Maintenance Before It’s Too Late

August 17, 2018 | Category: D4 News, Website Maintenance & Security

Your car and your website are more alike than you might think. You depend on your car to get you to where you need to go. You depend on your website to communicate to your customers, act as a sales channel, and more. Preventative maintenance can prevent your car from breaking, and the same is […]

5 Things to Look for When Choosing a Web Design Agency

July 27, 2018 | Category: D4 News, Featured Posts, Internet & Marketing Trends, UX Design, Web Design

When looking to take your company’s website to the next level, finding the ideal web design agency is a feat in itself. There are multiple places offering similar services everywhere you look, so how do you choose one that fits your aspirations? A new website design can quickly become the face of a company. You […]

What is AB Testing?

July 23, 2018 | Category: D4 News, Digital Marketing | Tags: AB Testing, AB Testing Reno, web design

The worlds of digital marketing and web design employ various tactics designed to meet and exceed conversion goals. Formulating innovative marketing strategies and ideas will only take your business so far. Analyzing and assessing every detail of your business’s website will lead to insights that will drive user traffic, customer acquisitions, purchases, or whatever your […]

2018 ACE Awards: D4 is Finalist in Best in Print

July 17, 2018 | Category: D4 News, Graphic Design

The ACE Awards, hosted by the Reno-Tahoe chapter of the American Marketing Association (AMA), celebrates the best in design, marketing, public relations, and communications each year. The 2018 award season blessed D4 Advanced Media with two nominations: Best in Print and Best in Web. Our Best in Print submission made it to the final round, […]

Digital Marketing Strategy

July 14, 2018 | Category: D4 News, Trendspotter

2 Steps to Dominate in Reno SEO Ranking

July 9, 2018 | Category: D4 News, SEO | Tags: reno seo

A how-to guide for Reno SEO

D4 Launches Western Surgical Group Website!

May 6, 2018 | Category: Branding, D4 News, Featured Posts, Graphic Design, Latest Design Project, SEO, Web Design

We are excited to announce the launch of the Western Surgical Group website! The scope of the project included an entirely new website design; slight rebranding; search engine optimization (SEO); mobile optimization; and restructured physician biography, diagnoses/procedures, and surgical specialty pages. Western Surgical Group, founded in 1996, is a top-tier medical/surgical practice in Reno, Nevada. Using cutting edge, […]

10 Signs You’re Ready for a New Website Design

January 23, 2018 | Category: Branding, D4 News, Featured Posts, Internet & Marketing Trends, SEO, Web Design

Just 20 years ago, it was impressive when a company had any kind of online presence. Times have changed, and consumers now tend to visit a company website before even interacting with the company. Because of this, it is more important than ever to have a website—and an up-to-date website design. A recent Clutch study […]

Content Marketing: What’s the Big Idea?

January 16, 2018 | Category: D4 News, Featured Posts, Internet & Marketing Trends, SEO | Tags: content marketing, SEO

By marketing your content, you can generate visitors to your website and even funnel them to specific pages and promotions. This is huge in the online business world. Without doing it, people will have a much harder time finding your website amidst the sea that is the Internet. So, how can you (the marketer) do […]

Parallax Web Pages: The Pros and Cons

December 20, 2017 | Category: D4 News, Featured Posts, Internet & Marketing Trends, Trendspotter, UX Design, Web Design, Web Design Musing

Even if you haven’t heard of parallax web pages, you’ve probably come across them before. Parallax effect refers to the way a website’s background is displayed in comparison to the foreground. This style of web design has become very popular in the recent years. To many, it presents a modern, contemporary feel that makes any […]

D4 News

D4 Founder John Dunlap Featured Article in Northern Nevada Business Weekly