Digital Marketing

Improve Marketing, SEO and Web Presence Before COVID Restrictions are lifted with D4 Advanced Media

With businesses opening at full capacity and COVID-19 restrictions loosening, it appears that the worst of the pandemic may be behind all of us and returning to a sense of normalcy is within reach. For many businesses reeling from the negative impacts of the pandemic restrictions and eager to serve customers and clients, revisiting and […]
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D4 Advanced Media Produces New Website to Teach Kids About Nevada History

Programmers at D4 recently built a new website from scratch aimed at teaching kids more about Nevada’s history and other interesting facts about the Silver State. Discovernvkids.org was built at the request of the Nevada Division of Tourism, which also operates TravelNevada.com, a website that showcases things to experience throughout the Battle Born state, places […]
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D4 Advanced Media Launches the State Bar of Nevada’s Newly Redesigned Website

D4 Advanced Media completed a redesign on the Nevada State Bar’s website recently that has given a fresh look to the layout of its web presence. The redesign was time consuming and intricate with the amount of requests that was asked to be implemented by the programming staff at D4. Over the course of a […]
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D4 Advanced Media: More Than Marketing

Conversion Oriented Marketing Building a successful product today requires a sophisticated combination of marketing, sales, and operational collaboration. D4 Advanced Media’s team of experts turn ideas for products and services into realities with their operational focus and calculated marketing tactics. D4 employs crucial steps to streamline marketing processes and operations, such as flow automation tools, […]
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SEO Tips: Increasing Your Click Through Rate (CTR)

Click through rate or CTR as it is referred to, acts as an important measure in understanding how well your keywords, ads and campaigns are performing. As the name suggests, its logical to want consumers to click through your website, email campaigns and ads more extensively. It shows interest and a willingness to learn more. […]
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D4 Advanced Media on Northern Nevada Business Weekly

D4 Founder John Dunlap Featured Article in Northern Nevada Business Weekly

Re-post of the newspaper article by Roedel, Kaleb M. “Growing marketing firm to fill more jobs in 2020.” Northern Nevada Business Weekly 4 March 2020: 5. Print.   John Dunlap felt in over his head. By 1999, the Sacramento native had already cut his teeth designing Flash-based websites for various entities, primarily law firms and […]
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Website Hosting – Your Digital Rent Space

If you’ve ever wondered how to set up a website, understanding what it means to “host” your website is a good starting point. Web hosting is what allows you to post your website onto the internet. A web host provider is usually a business that provides the technology and service to allow this process to […]
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Why Do I Need an Ecommerce Website? Jumpstart Your Online Sales

The internet has made many aspects of our lives easier and more efficient. Instead of waking up on a Sunday, getting dressed and driving to an overcrowded mall, you can now stay in bed and pull up a website with the exact same products before you’ve finished your morning coffee. The number of digital shoppers […]
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Grow Your Business – Learn About Content Marketing

Content marketing is what brought us here, writing an article for those interested in this topic. Creating unique, helpful and valuable content attracts the right customers and will increase your brand’s awareness. Think about all the YouTube stars that became famous pulling pranks and videotaping it, or social media influencers earning significant advertising revenue because […]
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Duplicate Content Issues and How to Solve Them

Let’s talk about the issue of Duplicate Content. It’s estimated that duplicate content makes up about 29% of the web, according to a study by Raven. You may be thinking “Well, I know plagiarism is wrong and I don’t copy someone else’s content.” However, duplicate content is unintentionally created in most cases.
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D4AM Helps Clients Leverage Google My Business Data

Savvy businesses invest in digital marketing, and when they don’t have the know-how to do so internally, they ask for outside help. At the heart of digital marketing and search engine optimization is a strong presence on Google. Becoming more visible on Google is the fastest and surest path to increasing sales. In order to increase your visibility […]
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How Much Organic Traffic Can Content Marketing Generate?

We at D4 Advanced Media produce razor-sharp, results-driven content marketing. In this article we look at the relationship between great content and organic traffic growth through the lens of content-juggernaut, TransferWise.
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Seniors and Technology: Tips On Navigating the Digital World

The World Wide Web was invented in 1989, and every year since then our lives have become increasingly interwoven with the internet. Businesses that used to operate exclusively in the brick and mortar world are now largely compelled to develop some sort of digital presence if they want to grow their sales. Social media platforms, […]
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Get to Know Your Google Analytics Report: Referrals

Data analysis is a critical component of digital marketing. Many successful companies exert great effort to measure if their marketing efforts are delivering the results they seek. How do in-house and agency marketers measure their KPIs (key performance indicators)? One of the most useful tools at the disposal of marketers is Google Analytics. We at […]
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2019 Budget Planning: Room for Digital Marketing?

As Q4 of 2018 comes to a close, companies large and small are planning their 2019 budgets. Savvy business owners will invest a portion of 2018’s revenue back into the business during 2019. Companies are now deciding how much to spend on search engine marketing, online video, social media content management, social media advertising, paid […]
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What is AB Testing?

The worlds of digital marketing and web design employ various tactics designed to meet and exceed conversion goals. Formulating innovative marketing strategies and ideas will only take your business so far. Analyzing and assessing every detail of your business’s website will lead to insights that will drive user traffic, customer acquisitions, purchases, or whatever your […]
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