Trendspotter

D4AM Helps Clients Leverage Google My Business Data

Savvy businesses invest in digital marketing, and when they don’t have the know-how to do so internally, they ask for outside help. At the heart of digital marketing and search engine optimization is a strong presence on Google. Becoming more visible on Google is the fastest and surest path to increasing sales. In order to increase your visibility […]
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How Much Organic Traffic Can Content Marketing Generate?

We at D4 Advanced Media produce razor-sharp, results-driven content marketing. In this article we look at the relationship between great content and organic traffic growth through the lens of content-juggernaut, TransferWise.
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WordPress 5.0 and the Gutenberg “Block” Editor

We at D4 Advanced Media can do some incredible things for our clients using CMS’s (content management systems) of various types. That said, we, like many digital content producers, prefer to use WordPress for most sites. WordPress has long been known for its user- friendly page and post creation. WordPress hopes to build on its […]
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Parallax Web Pages: The Pros and Cons

Even if you haven’t heard of parallax web pages, you’ve probably come across them before. Parallax effect refers to the way a website’s background is displayed in comparison to the foreground. This style of web design has become very popular in the recent years. To many, it presents a modern, contemporary feel that makes any […]
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10 Ways to Automate Your Website with API Integrations

As an extension of technology and the internet, your website can be made to execute and simplify business practices. This execution can happen through the automation of your website using API Integrations. API Integration involves connecting multiple online applications to perform actions when a trigger event occurs.
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SEM vs. SEO, What’s the Difference?

In the digital marketing and design realm the terms SEO and SEM are used frequently within the office, with our clients, and are the driving forces behind successful campaigns, but what do they mean? SEM and SEO are similar, but they reach campaign goals in different ways. SEO, or Search Engine Optimization, is the process […]
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Why You Should Have An SSL Certificate Installed On Your Website

Have you been hearing from your website company or technical support that you need to purchase and install an SSL certificate for your website? What does this mean? Why do you need one? Would somebody just please explain what this means in plain English?? Yes… Yes we can. First, let’s talk about what an SSL […]
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D4 Trendspotter: The Latest in SEO

The SEO experts at D4 constantly have their finger on the ever-changing SEO pulse. Search Engine Optimization has really become a staple in any marketing plan in this day and age. It involves adding content to your website, managing your social channels, analyzing data and optimizing for the best key word saturation and usage. We […]
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D4 Trendspotter: 2017 Logo Trends

How do you design a logo to be timeless and trendy? It is important to keep an eye on what the trends are while maintaining focus on the brand, company culture and strengths you are trying to depict. Our logo designers always have their finger on the pulse of what the trends are, but they […]
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D4 Trendspotter: 5 Predictions For Marketing in 2017

The hustle and bustle of the holidays is upon us, as we prepare for the festivities we anxiously await the coming of a new year. 2017 is at our doorstep and we are just the company to help you ring in the new year on trend! We constantly have our finger on the marketing pulse […]
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D4 Trendspotter: Personalization In Your Marketing

In the ever changing world we live in, we make sure we constantly have our finger on the digital marketing pulse. The latest trend we have seen? Personalization. How many of us are sick of bulk emails, junk mail, calls, texts, and chat pop-ups? We have been so inundated with mass marketing that we have become […]
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