Firetail – Website Design

Posi-Lūm is the inventor of the FireTail, a superior alternative to a pressure switch for rifle-mounted flashlights. By attaching a FireTail to the tail-cap of a rifle-mounted tactical flashlight, you gain the ability to activate the flashlight with a less awkward, more ergonomic lateral squeeze motion.
Website Buildout & Custom Features
Starting the project in Summer 2019, D4 aimed to create a unique and captivating website that best promotes the Firetail.
Some of the custom development includes:
- Animated load-screen on the homepage.
- Creation of a script that mounts the Firetail onto a flashlight as the user scrolls down.
- Implementation of subtle fade-in animations.
- Vertical navigation and smooth scroll to easily access each section.
- Customization of the theme to allow reviews on the product page.
- Responsive web design.
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